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Nike has introduced its first Adapt BB self-lacing basketball shoes. These are designed to provide a truly customized fit for every basketball player. It also has a power-lacing system called Fit-Adapt that can be adjusted manually or with a smartphone app. The Nike’s says that the basketball player’s foot can expand almost a half-size, which can affect their comfort level and made an impact on their performance. So, Nike is looking to solve with Adapt BB.

Branded with the traditional swoosh, it contains a worm drive engine with back stop protection. The laces to the desired tightness then lock them mechanically to prevent slippage during play.

Nike’s Adapt BB

The Nike is calling Fit-Adapt tech. It’s the auto-fit component of the smart shoe stuff that Adapt BB can do. Nike’s VP Creative Director of Innovation, Eric Avar, says the company chose basketball as the first sport to showcase Adapt. According to him, giving players the ability to quickly loosen (or tighten) their sneakers during a game. He says, the key element, “will improve the athlete’s experience.” Adapt BB is essentially a step up from Flywire and Flyknit, two fabric-based technologies that were created to offer individuals the feeling of a custom fit in sneakers and apparel.

Nike says its new lacing system can create 32 pounds of force, about the same energy needed to pull a standard parachute cord, allowing it to stay locked in through any range of movement from a player. According to Nike, the shoes can last up to 14 days on a full charge. It takes about three hours to get to that point, after you place them on a Qi wireless charging mat that comes with every pair.

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